Previous Work & Experience
For over 16 years, Joel Igene (who is an ordained Pastor) has led marketing campaigns that helped businesses and organizations grow through strategy, innovation, and measurable results. Today, that same expertise is being applied to a higher calling, equipping churches, ministries, and nonprofits with the tools to reach more people and steward resources faithfully.
💼 Professional Background
Over the past decade and a half, Pastor Joel has:
- Managed Paid Media Campaigns Across Industries
Worked with local businesses, retail chains, and e-commerce brands to drive customer acquisition and revenue growth through Meta, Google Ads, and Microsoft Ads. - Executed Multi-Channel Campaigns
Launched and optimized Google Ads, Microsoft Ads, Facebook Ads, and SMS/Email marketing campaigns, ensuring ROI and scalability. - Specialized in Local Marketing
Helped small and mid-sized businesses increase local visibility, traffic, and conversions, skills now being applied to help churches reach their surrounding communities. - Delivered Lead Generation for Property Management & Service Industries
Built systems that generated consistent qualified leads through precise keyword targeting, ad optimization, and landing page refinement. - Provided Strategic Insight to Executives & Stakeholders
Reported performance directly to senior leaders and decision makers, making data-driven recommendations to improve growth and operations. - Led & Collaborated with Teams
Worked cross-functionally with designers, developers, and account managers to solve performance challenges under tight deadlines.
Now Serving the Kingdom
After years of building marketing systems in the marketplace, Pastor Joel is now applying this knowledge to churches, ministries, and nonprofits who are stewarding Kingdom work.
Through EdenPPC, these skills are being redirected to:
- Help churches increase outreach and attendance.
- Support ministries in scaling conferences, discipleship, and global missions.
- Equip nonprofits to secure funding, donors, and volunteers.
- Guide 501(c)(3) organizations in unlocking the Google Ad Grant ($10,000/month in free ad spend).
“Each of you should use whatever gift you have received to serve others, as faithful stewards of God’s grace in its various forms.” – 1 Peter 4:10
From the Marketplace to Ministry
What began as a career in digital marketing and advertising has become a calling to advance the Gospel through modern tools.
- 16+ years of marketing experience
- Proven expertise across industries
- Now wholly devoted to Kingdom impact
The skills, lessons, and wins from nearly two decades of marketing weren’t just preparation for business; they were training for ministry impact. Today, EdenPPC exists to help ministries steward resources wisely, multiply their reach, and see eternal fruit.
👉 See Our Case Studies →
👉 Schedule a Call with Pastor Joel →